How Do Search Engines Work?

The internet has changed the way we live our lives. These days we rely so much on the internet to search for an answer to every question we have. From search engines like Google, Yahoo and Bing, we have different search engine providers that function differently based on their respective algorithms. Have you ever thought about how do search engines work?

Search engines have 3 main purposes and it starts off with crawling the web to discover content followed by indexing, analyzing and organizing content into databases and finally, retrieving and ranking relevant results based on a search query. If all this sounds a little bit too technical for you, here’s a quick anatomy to make sense of it all:

 

 

Understanding the anatomy of search engines will make you think about the role of SEO and how it can enhance your presence in the online world. Why do you need to care about Search Engine Optimization (SEO) tactics and develop strategies that work for your business? It’s all about making sure these spiders will not only crawl your web page but also analyze and rank your business as relevant results to its target audience and in a long run, create potential leads. As Georg Christoph Lichtenberg once said, ‘One’s first step in wisdom is to question everything – and one’s last is to come to terms with everything’. If you want to stay on top of the game in the internet world, it’s important to learn the way it functions.