Last October 2, 2024, we hosted our third Malaysian event called BrandStrat 2024 Summit at Colony @ The Met Corporate Towers in Kuala Lumpur. This immersive event brought together Malaysia’s leading thinkers and innovators to explore how effective branding and marketing strategies can create lasting brands by connecting the three essential dots: brand foundations, execution and performance.

BrandStrat 2024 Summit was the culmination of ideas between Cult Creative, Wavemakers Collective and MadHat Asia, three homegrown agencies that wanted to provide an avenue for fellow marketers to connect with key marketing and branding experts. With thoughtfully curated panel discussions, insightful talks, workshops and exclusive networking, we wanted to provide an all-around experience for anyone to fully elevate their brand.

Offering all kinds of opportunities for the marketers at the event such as:

  • Engage with industry thought leaders in sessions like “Building a Sustainable & Scalable Marketing Funnel” and “Rethinking Content Creation,” gaining practical insights into navigating the complexities of modern branding with our panel discussions.
  • Develop essential skills in workshops such as User-Generated Content Strategies and AI in Content Creation, equipping them with the tools needed to thrive in a rapidly evolving industry through our hands-on workshops.
  • Exchange ideas and fostered potential collaborations in the marketing and branding space through our exclusive networking session. 

We wanted to extend our most heartfelt gratitude to our sponsors who helped made this event possible. Get to know each one of them:

Printcious Malaysia: Our trusted partner for printed and corporate gifts. With their help in handling our printed shirts and merchandise, we were delighted to provide some thoughtful goodies to our wonderful participants after the event.

ZUS Coffee: Established in 2019, ZUS Coffee was founded with the vision of making specialty coffee an affordable daily pleasure for everyone. By sourcing the finest ingredients, employing expert brewing techniques, and embracing an innovative business model, ZUS Coffee has proudly sold over 39 million cups to date. As a sponsor of Brand Strat Summit 2024, they generously served 250 cups of their best-selling selections, including Americano, CEO Latte, and their signature Iced Spanish Latte, ensuring all event guests remained energized and engaged throughout the day.

Psychotic Operator: Psychotic Operator (Wine Space) is a ‘seriously not serious’ wine bar in Petaling Jaya. Offering affordable, hand-selected wines curated by its founders, its casual and vibrant venue in Taman Paramount invites you to enjoy a glass of Merlot, indulge in Cabernet, or explore something entirely new. Whether you’re a seasoned wine enthusiast or looking to broaden your palate, Psychotic Operator is the perfect place to elevate your wine experience. As a valued sponsor for BrandStrat Summit 2024, they generously provided bottles of Australian Chardonnay and Chilean rosé, ensuring our VIP guests remained delighted and convivial during the networking sessions and VIP after-party.

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