Data is gold. And when it comes to creating a content strategy, you're better off building a foundation that allows you…

Google Hotel Ads are the future of paid search engine marketing for hoteliers. With its capability of giving travelers…

Facebook has a goldmine of data, in which hotel brands can use to target new customers from all over the world. With…

Ever felt guilty for purchasing an expensive pair of shoes only to be able to justify it later that at least you're…

Travelers spend 5x more time on Facebook than on travel-related apps, sites, and searches. This level of exposure…

Whose a better influencer for your business? Instagrammer or Youtuber? On this episode, #WeAreWavemakers hosts Nadzirah…

It is difficult to determine who's a good or bad influencer! Everyone wants to have the right influencer for their…